novomind AG

novomind iPIM

Logo von novomind iPIM

SIMIO Classification

The key behind ...

Website
novomind.com
Foundation
2000
Revenue class
über 50 Mio €/Year
Employees
ca. 500 (FTE)
Active Customers
ca. 250
Distribution of customer sizes
below 50 Mio €
20%
50 - 500 Mio €
60%
500 Mio - 2 Bil. €
15%
over 2 Bil. €
5%
Industry knowledge
  • Automotive
  • Banks / Finances / Insurances
  • Construction / Building Materials / Building Technology
  • Service
  • Information Technology
  • Electric / Electronics
  • Healthcare / Social / Care
  • Real estate
  • Mechanical Engineering
  • Media / Publishing / Advertising / Marketing / PR
  • Food / Agriculture / Forestry
  • Telecommunications
  • Tourism / Hotel / Gastronomy
  • Mail order
  • Administration / Public Service / Authorities
  • Tools
  • Medicine / Pharmacy
Selected Customers
  • babywalz
  • Brax
  • C&A
  • Ernsting’s family
  • Falke
  • Gerry Weber
  • Globetrotter
  • Görtz
  • hagebau
  • Hallhuber
  • Holzland
  • Puma
  • S. Oliver
  • Volkswagen AG

novomind AG

novomind AG develops customized software solutions for digital commerce and customer service worldwide. Highest commitment, maximum customer orientation and close partnership are the focus of product development and implementation. As an owner-managed company, novomind is one of the market-leading providers of software and services from a single source – especially for companies in the enterprise segment.

The novomind portfolio comprises the standardized, flexible software products novomind iSHOP, novomind iPIM, novomind iMARKET and novomind iAGENT.

novomind AG develops customized software solutions for digital commerce and customer service worldwide. Highest commitment, maximum customer orientation and close partnership are the focus of product development and implementation. As an owner-managed company, novomind is one of the market-leading providers of software and services from a single source – especially for companies in the enterprise segment.

The novomind portfolio comprises the standardized, flexible software products novomind iSHOP, novomind iPIM, novomind iMARKET and novomind iAGENT.

Contact

Herr Patrick Stephan

+49 40 80 80 71-0
info@novomind.com
Headquarter

Bramfelder Chaussee 45

22177 Hamburg

Germany

Other locations

Germany (Rostock)

Germany (Weimar)

CUSTOMER FOCUSED TECHNOLOGY
novomind AG
The Software
Licence condition
Closed Source
Available operating models
Cloud based
Client operation
completely browser based
System Integration
  • Manufacturer
  • by integration partners
Relevant functional areas
Product Information Management
System integrators in the DACH region

novomind iPIM

With novomind iPIM, medium-sized to very large brand manufacturers, retailers and wholesalers improve the product and customer experience (PX/CX) of their customers, thereby increasing conversion rates and turnover. This is achieved primarily through the data model specialising in PXM and a unique, dynamic real-time data supply for the digital commerce channels.

The high modularity and multi-client capability of novomind iPIM enables rapid implementation of simple brand PIM scenarios through to complex, international enterprise retail and wholesale scenarios. The novomind iPIM Supply module provides one of the most powerful onboarding and DQM solutions on the market.

Product data managers are supported in their day-to-day business by a unique user experience (UX) and quality-assuring workflows, save time and can also access intelligent,...

With novomind iPIM, medium-sized to very large brand manufacturers, retailers and wholesalers improve the product and customer experience (PX/CX) of their customers, thereby increasing conversion rates and turnover. This is achieved primarily through the data model specialising in PXM and a unique, dynamic real-time data supply for the digital commerce channels.

The high modularity and multi-client capability of novomind iPIM enables rapid implementation of simple brand PIM scenarios through to complex, international enterprise retail and wholesale scenarios. The novomind iPIM Supply module provides one of the most powerful onboarding and DQM solutions on the market.

Product data managers are supported in their day-to-day business by a unique user experience (UX) and quality-assuring workflows, save time and can also access intelligent, AI-based automation tools.

novomind iPIM can be implemented in a short time, is highly scalable, has open APIs (headless usage) and is securely operated 24/7 and DSGVO-compliant in the novomind Cloud.

As part of the unique novomind CX product portfolio, novomind iPIM can be expanded at any time to include the eCommerce, Marketplace and Customer Care domains.

novomind iPIM - The "all-in-one" PIM for perfect product experiences.

The Quintessence >
Some highlights
Below you will find some highlights of the solution under consideration that particularly caught our attention during the analysis.

Product Content Automation:
A central component of novomind products enables the connection of any AI systems (such as OpenAI, Perplexity, etc.) and the realisation of a wide range of use cases. Examples of use cases that have already been realised include the generation of texts from attributes, the extraction of attributes from supplied texts or documents, the support of mappings, the generation of alternative texts for an accessible product presentation on the website and much more.

Data protection:
novomind offers demonstrable best-in-class data protection. Regardless of whether it is a question of access, entry, transfer, input, order or availability control - technical or organisational provisions have been made for every conceivable situation. Definition and documentation are well above the industry standard. The company is openly committed to the GDPR, and corresponding functionalities and best practice guidelines are available. Most recently in February 2021, novomind had all office and server locations audited by TÜV Rheinland. In addition to the existing TISAX certification for the automotive industry, novomind has also been ISO/IEC 27001 certified since March 2022.

Digital Commerce:
You can see novomind's proximity to e-commerce everywhere; you could even say that omni-channel commerce is in the genes of novomind iPIM. No wonder that many brand manufacturers are represented alongside B2B commerce customers, for whom the D2C (direct to customer) sales model is becoming increasingly important. In addition to novomind iPIM, novomind also offers its own shop solution, marketplace middleware and - via its own novomind AppStore - an increasing number of other supplementary products and services that support the topic of online commerce in the broadest sense.

User experience:
novomind offers a modern, lightweight user interface in all modules, which is easy to use and always clear. This increases user acceptance and facilitates implementation and change management.

Supplier and self-service portal:
The portal for on-boarding product master data is called novomind iPIM Supply. It is worth noting that the information provided by the supplier is first loaded into a staging area. Only after approval by the product manager are the products updated in novomind iPIM. The process is supported by a workflow engine. We rate iPIM Supply as a must-have for all retail companies and purchasing organisations. The self-service portal is specially optimised for use by suppliers. The interface is intuitive to use and extensive functionalities are available for maintenance and import.

Product Data Syndication:
novomind iPIM supplies various export channels with product data. The shop system novomind iSHOP and the marketplace middleware novomind iMARKET are particularly well integrated. However, other webshops such as Magento are also supported. With novomind iMARKET, novomind offers powerful middleware for supplying marketplaces such as Amazon, eBay, Otto, zalando, Kaufland and many others with product data. novomind iMARKET goes beyond conventional feed solutions and also carries out transactions. A cockpit also provides an overview of sales, stock levels and turnover figures and visualises trends.

BPMN workflow:
The visual BPMN modeller enables real workflow management instead of just status management. The advantages are sequential and parallel workflows, complex decision paths, personal to-dos, deadlines, delegation and escalation management. Defined workflows are indispensable, especially in large environments with many product changes every day. novomind can also be connected to external cross-tool workflow management solutions in addition to the integrated workflow system, whereby this always leads to interaction with the internal workflow system.

Sustainability:
novomind is strongly committed to climate and environmental protection. Since 2021, the company has started to set up its environmental management system (EMS) in accordance with EMAS (Eco-Management and Audit Scheme). novomind reached a milestone in the continuous improvement of its environmental performance with the successful EMAS and ISO 14001 audits. The choice of ultra-modern data centres with strict environmental and energy management standards for servers operated by novomind further underlines the company's commitment to sustainability.

Enterprise Data Model:
The novomind iPIM data model also allows the following options:
> Complex (nested) attributes (e.g. nut mix32g, of which hazelnuts 12g etc.)
> Attributes depending on maintained attributes. Attribute is a table with n hierarchically arranged rows. Columns are displayed depending on attribute values
> Classification-dependent restriction of value lists

Digital Shelf Analytics:
In novomind iPIM, it is now also possible to use functionalities from the Digital Shelf Analytics area. Thanks to IDQ (Information Data Quality), images, bullet lists and text lengths are already checked in the PIM system for compliance with Amazon and Galaxus guidelines, for example - even before the products go online. The solution also offers a plagiarism search to identify copies at an early stage, as well as a competitor analysis that makes price comparisons and market trends transparent.

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Jürgen Burger

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